Our People
We are a team of educators, social justice advocates, and lifelong learners. Led by our experienced Leadership Team and dynamic Board of Directors, we are striving to expand opportunities for equitable test prep nationwide.
Leadership Team
Our Leadership Team consists of dedicated, experienced, and passionate people who are driven by our core values and eager to make a difference for teachers and students.
Yoon S. Choi, Ph.D
Chief Executive Officer
Dr. Yoon Choi has over a decade of leadership, management, and fundraising experience, primarily with organizations serving underrepresented youth. In 2020, Yoon was named a Presidential Leadership Scholar by the program led by the presidential centers of George W. Bush, William J. Clinton, George H.W. Bush, and Lyndon B. Johnson. She has published articles about testing and college access in Inside Higher Ed, The Hechinger Report, and EdSource. She earned her doctorate in anthropology from the University of California at Irvine, her M.A. from New York University, and a B.A. from Scripps College.
Arely Benavides
Chief Operating Officer
Arely Benavides began her professional journey as a management consultant for strategy, process improvement, and technology initiatives, and she later assumed pivotal leadership roles in operations and supply chain for brands like Oakley and Vans. For the past decade, she has dedicated herself to leading operations work in education. Arely worked at IDEA Public Schools, wearing different hats from Child Nutrition Director to Senior Vice President of Operations. She later became the Assistant Superintendent of Operations at McAllen ISD in Texas. Most recently, she was the Chief Operating Officer at Phalen Leadership Academies. Currently based in the Rio Grande Valley, Arely earned her BS and MBA from MIT and a M.Ed. from Harvard.
Paula Gama Garcia, Ed.D.
President
Dr. Paula Gama García's journey spans 25 years of dynamic leadership experience within public education and nonprofit organizations. During her tenure at Teach For America, as Senior Vice President of Regions, she supervised a diverse team of over 25 Executive Directors nationwide. Her primary focus was ensuring communities had the human capital to provide every child with a quality education. Her work at Educate Texas showcased her dedication to expanding educational opportunities. As a critical player, Dr. García took on the responsibility of implementing early college programs in two of the largest school districts along the Texas-Mexico border in the culturally rich Rio Grande Valley. She made a significant impact by providing training and support to educational leaders, facilitating coaching and feedback for classroom teachers, and conducting curriculum audits to ensure alignment with college courses. Her contributions led to a substantial increase in the number of students prepared for post-secondary opportunities. Dr. García was the founding principal of the flagship IDEA Academy, Donna, within IDEA Public Schools. Her dedicated efforts in nurturing the growth and development of IDEA Academy exemplify her unwavering commitment to excellence and innovation. During her tenure, her school achieved an "A Rating" for closing gaps in reading and math proficiency and gained authorization as an International Baccalaureate Primary Years Programme. García's educational journey includes a Bachelor of Arts degree and dual Masters in Spanish Literature and Education from the University of Texas, culminating in an Ed.D. in Educational Leadership from Texas A&M University - Kingsville. As a first-generation college graduate, Dr. García deeply understands the life-changing opportunities a quality education can provide. Her commitment is unwavering, and she is dedicated to ensuring that more children, particularly those sharing her background, have the opportunity for a better life.
Lori Gully
Head of Programs
Lori Gully is adamant that CollegeSpring products and services meet the needs of our partner schools and the students they serve and is accountable for making it happen. Lori recently served as the Instructional Design Manager at the University of Florida’s Lastinger Center for Learning following nearly 20 years at Florida Virtual School (FLVS). She also sprinkled in professional experiences at Pamoja Education in Oxford England, supporting online IB; Junyo, a start-up building personalized learning experiences; customer service management for Houghton Mifflin Harcourt’s Trade and Consumer divisions; and a year at the family business, overseeing mystery shopping operations for banks. Lori began her career as a high school English teacher and IB Coordinator in southwest Florida and has delivered presentations and keynote addresses across the globe, focusing on organizational culture and hiring practices to support student achievement. Lori earned her B.S. in Secondary English Education from University of Central Florida and a M.Ed. in Educational Leadership at University of West Florida. She also holds professional certifications as a Project Management Professional and a Registered Corporate Coach. When she’s not at work, you’ll find Lori pulling weeds in her butterfly garden or making junk journals while listening to audiobooks.
Board of Directors
Our Board of Directors is composed of diverse industry and business leaders, educators, researchers, and philanthropy experts from across the country whose passion for our mission guides their advocacy efforts and support.
Susan Goss Brown,
Board Chair
Chief Diversity, Equity & Inclusion Officer, Leukemia & Lymphoma Society
Susan Goss Brown is a long-time advocate for change and community engagement; her key priorities are working to clear a pathway for women, girls, and underserved communities through supporting organizations that are working to eliminate systemic racism. As Chief Diversity, Equity and Inclusion Officer for the Leukemia & Lymphoma Society, Susan blends her extensive experience in corporate operations, philanthropy, and leadership to propel the organization forward as well as oversee the national field chapters. Having spent more than 25 years with Gap Inc., Susan is also an apparel retail and operations expert and led corporate social impact and philanthropy as President of Gap Foundation, overseeing the Foundation’s strategies, disaster response, global employee volunteer efforts, and the operation of its signature programs. Susan currently sits on the Advisory Board for the Center for Equity, Gender, and Leadership (EGAL) at the Haas School of Business at the University of California, Berkeley.
Aaron Lemon-Strauss
Chief Product Officer, Stride
Aaron Lemon-Strauss has built a career leading digital product development that supports student educational outcomes. He currently serves as a consultant to educational nonprofits, mission-focused startups, and a large state educational agency. All are connected by an interest in creating systemic change that propels more students into high-quality post-secondary education and supports them as they complete their programs. Before starting his consulting work in 2021, Aaron joined College Board in 2014 to lead the development of Official SAT Practice on Khan Academy. As Vice President of College And Career Access, Aaron led digital efforts to clear a path for students to college and career success with responsibility for tools such as Big Future and ACCUPLACER. Previously, Aaron held leadership roles at Kaplan in digital product management, sales, and educator support. Aaron lives in Washington, DC with his wife and two children.
Alex Farman-Farmaian
Partner & Vice Chairman, Edgewood Management
Alex Farman-Farmaian is Vice Chairman, Partner and Portfolio Manager at Edgewood. He joined in 2006 and helped implement the current valuation approach of the Edgewood Investment Committee. Alex is an analyst on portfolio companies, served as Director of Research, and produces the “Economents™”, a periodic economic and financial markets update for clients. Prior to joining Edgewood, Alex was for 19 years a senior member of the Portfolio Management team at W.P. Stewart & Co. where he chaired the Investment Oversight Committee. He is a member of the Council on Foreign Relations (CFR – NY), the World Presidents’ Organization (WPO), and serves as a Trustee of the International Women’s Health Coalition (IWHC), an organization that promotes access to health services and fundamental human rights of women and girls around the world. Alex was formerly President of the Princeton Club of New York, is a member of the Economics Club of New York, and is on the board of Kalinat S.A., a potato chip manufacturing company in Caracas, Venezuela. He received a BA in Economics from Princeton University in 1987, and speaks fluent French, Spanish, Farsi and conversational Italian.
Brittany Skoda
Global Head of Software Banking, Morgan Stanley
Brittany Skoda brings a deep expertise in enterprise software as both an investor and advisor and joined Workday in 2018 to lead Workday’s strategic investing and help accelerate the growth of portfolio companies. In addition to investing, she is responsible for establishing, maintaining and growing relationships with disruptive enterprise technology companies, investment partners and industry thought leaders. Brittany is also a member of Workday’s Corporate Strategy team, responsible for developing integrated business strategies. She joined Workday after nearly a decade at Goldman Sachs where she was a senior technology investment banker in San Francisco. Brittany was named one of the Top Women Leaders in SaaS of 2018 by The SaaS Report and is passionate about creating opportunities for under-represented groups. Brittany is a Georgetown University alum, a former NCAA Division 1 golfer, and IMG Academy / David Leadbetter Golf Academy alum.
Christine Alix
President, Alix Foundation
Christine Alix is a consulting Design Strategist, helping businesses thrive by understanding and meeting customers’ needs. At Fidelity Investments, Christine served as a Director of Design Strategy. She led business teams through extensive customer research and implemented Design Thinking methodologies to improve product outcomes and profitability. She participated in the early research and incubation of multiple innovative businesses including Fidelity Medicare Services and Plynk, an app for novice investors. Christine’s clients have also included Sodexo, Humana and John’s Hopkins Hospital. Christine’s unique perspective combines business strategy and creative design, enabling her to drive impactful initiatives with a holistic approach. She worked in branding and advertising in New York and Michigan. She holds two graduate degrees: her MBA and MA in Design Leadership from The John’s Hopkins Carey Business School and The Maryland the Institute College of Art (MICA). She also earned a Bachelor’s degree from The University of Pennsylvania. Residing in Michigan, Christine currently prioritizes raising her two toddlers. She is also an active member of two boards: the Alix Foundation, whose mission emphasizes health and education, and Global Screening Services (GSS), a regulatory technology start-up. 1
Fred Crawford
Senior Vice Chairman, AlixPartners LLP
Fred Crawford is an internationally recognized strategist and operations restructuring specialist who has been involved in many of AlixPartners’ most-high-profile situations. He is the architect, board sponsor, and senior mentor of AlixPartners’ global leadership program. Fred was AlixPartners CEO from 2008 – 2015, and is now Senior Vice Chair and member of the Board of Directors. Prior to joining the firm, he held senior positions at other major consulting firms and worked in operations and brand management in industry. Prior to consulting, he was in the areas of supply chain and brand management in roles of increasing responsibility. Fred has an M.B.A. from Indiana University and is a sought-after presenter and presence in the media. He is coauthor of “The Myth of Excellence,” a BusinessWeek and New York Times best seller that details his research on consumer motivation and corporate strategic response.
Garrett Neiman (Emeritus)
Co-Founder & Former CEO, CollegeSpring
Garrett Neiman is the co-founder and former CEO of CollegeSpring. Garrett incubated CollegeSpring at Stanford University, where he majored in Economics and realized that his experience could help other students prepare for college. During his time at Stanford, Garrett interned at the U.S. Department of Education, conducted research with America’s most prominent education economist, served as an advisor to Google’s Education Applications Team, and co-directed Stanford Dance Marathon, the largest student-led philanthropic event in the Bay Area. He also served as a voting member of Stanford’s Board of Trustees and Public Service Student Advisory Board and Co-Chair of the Senior Gift Committee, where he led an effort that doubled the previous class gift record. Garrett has been honored as an East Palo Alto Social Venture Fellow, Stanford Nonprofits Board Fellow, Public Service Leadership Fellow, and Young People For Fellow. His work has been profiled in the New York Times, BusinessWeek, the Orange County Register, the Stanford Daily, and the USC Trojan, and he has served as an invited speaker at events hosted by The College Board, Credit Suisse, Goldman Sachs, Morgan Stanley, and Stanford University, among others.
Joel Jones
Vice President, Sales Planning and Operations, Facebook
Joel Jones led Facebook's global Business Operations and Engineering teams from 2012 through 2022, which scaled Facebook’s businesses through planning, enablement, and operations. Prior to Facebook, Joel worked at Yahoo! for five years with roles leading the Americas Ad Marketplaces team, as the Chief of Staff to the CEO, and in the Corporate Strategy group. Prior to that, Joel spent seven years with McKinsey & Company leading digital media business growth and go-to-market strategy in high tech. Joel is currently spending his time mentoring and advising a range of leaders and organizations. Joel has an M.S. in Applied Physics from Caltech and a B.S.E. in Engineering Physics from the University of Michigan, and currently resides in San Jose, CA.
Lindsay Page
Annenberg Associate Professor of Education Policy, Brown University
Lindsay Page’s interest focuses on policy efforts to improve college access and success for students who would be first in their family to reach postsecondary education. Lindsay is the Annenberg Associate Professor of Education Policy at Brown University and is a faculty research fellow of the National Bureau of Economic Research. Her work focuses on quantitative methods and their application to questions regarding the effectiveness of educational policies and programs across the pre-school to postsecondary spectrum. Much of her work has involved large-scale experimental or quasi-experimental studies to investigate the causal effects strategies for improving students’ transition to and through college. Lindsay holds a doctorate in quantitative policy analysis and master’s degrees in statistics and in education policy from Harvard University and earned her bachelor’s degree from Dartmouth College.
Mindy Rogers (Emeritus)
Philanthropist
Mindy Rogers is dedicated to her community. At Sacred Heart Preparatory Atherton, Mindy served for seven years as a member of the Board of Trustees, including four years as Board Chair. For four years, she chaired the Board, where she launched a $95 million capital campaign and led a search for a new head of school. Mindy served as a founding member of CollegeSpring’s National Board for 13 years. Currently, she is a Board Member for Stanford New Schools-a network of charter schools in East Palo Alto run by the Stanford School of Education-and an active volunteer with Project Read, the Boys and Girls’ Club of the Peninsula, Big Brothers Big Sisters, and Stanford University. began her career at Bain & Company and later joined Wells Fargo Bank as Vice President where she held a variety of managerial positions in banking operations, including General Manager of Northern California check processing, a 24/7 operation with over 300 employees and an $11 million budget. After leaving Wells Fargo, she became a consultant to the bank on a range of issues, including merger integration support, cost reduction, operational management, marketing, and new product launches. Mindy earned her B.A. in Economics, with Honors and Distinction, and her M.B.A. from Stanford University. She is married to Jesse Rogers, with three children.
Munyette Moore
Executive Vice President of Operations, International Scholarship and Tuition Services
Munyette Moore is the Executive Vice President of Operations at International Scholarship and Tuition Services (ISTS), where she leads multiple departments to maximize the operational performance of the organization. With more than 20 years of experience in leading teams and initiatives, Munyette has demonstrated a history of success in managing a portfolio of clients to meet their goals and objectives. In this role, her strengths in problem solving, strategic planning and driving results through accountability supports the achievement of the company’s mission. Munyette’s vision in accomplishing operational excellence is to build an effective team, internally and externally to establish the ideal partnership to determine program success. Munyette’s extracurricular activities include attending fashion events, utilizing her general contractor’s license and spending time with her family.
Stephanie Cohen
Global Head of Platform Solutions, Goldman Sachs
Stephanie Cohen is Global Head of Platform Solutions and a member of the Management Committee for Goldman Sachs. Prior to assuming her current role, Stephanie was Co-Head of the Consumer and Wealth Management Division. Before that, she was the firm’s Chief Strategy Officer, where she drove strategy, Mergers & Acquisitions (M&A), strategic investing and partnerships for the firm. Stephanie also led Launch With GS, Goldman Sachs’ $1 billion commitment to invest in companies and investment managers with diverse leadership, as well as GS Accelerate, the firm’s in-house innovation engine. Before that, she was Global Head of Financial Sponsor M&A in the Investment Banking Division (IBD) and was Sector Captain for General Industrials and a member of the M&A Group. In 2008, she managed Conflicts and Business Selection for IBD in the Americas. Prior to that, Stephanie was a Vice President in the Industrials and Merger Leadership Groups in San Francisco. Stephanie joined Goldman Sachs as an Analyst in 1999, was named Managing Director in 2008 and Partner in 2014. In addition to serving as a Global Executive sponsor of the Women’s Network and as board member for CollegeSpring, Stephanie serves as a member of the Board of Quill.org and as trustee for the Board of The Economic Club of New York.
Todd Penner
Portfolio Director, College Success, Michael & Susan Dell Foundation
Todd oversees the U.S. Education team’s College Preparation & Completion portfolio, which empowers more high-need students to graduate from high school college-ready, enroll in college, and obtain a bachelor’s degree. Prior to joining the foundation in May 2008, Todd spent 13 years at Dell Inc. in various marketing and support positions, his last being Director of Worldwide e-Support. Before Dell, he worked with Exxon Chemical Company and Deloitte Haskins & Sells. In addition to CollegeSpring’s board, Todd serves as the Treasurer at Girlstart, an Austin, Texas-based nonprofit that empowers girls in science, technology, engineering and math. Todd holds a BBA in accounting from the University of Texas at Austin and an MBA in finance from the University of Michigan.
Tom Friel (Emeritus)
Retired Chairman and CEO of Heidrick & Struggles International Inc.
Tom Friel retired as chairman and CEO of Heidrick & Struggles International Inc. in 2007. Tom joined Heidrick & Struggles in 1979 and played an important role in developing the firm’s leadership position in key markets. He was co-founder and then later assumed the responsibility of managing the firm’s technology practice, which he led from 1987 to 1995. From 1992 to 1999, Tom undertook the additional role of managing partner, Asia Pacific. From 1999 through 2001, he served as president of Heidrick & Struggles Ventures, the firm’s division responsible for all future initiatives, new business strategies, investments and alliances. He served as Chairman from 2003 to 2007, and CEO from 2003 to 2006. After serving as CollegeSpring’s founding Board Chair for 13 years, Tom currently serves as a Board Member of the Computer History Museum and TalentSky, and is a member of the advisory boards of Docusign Corp. and the Seraph Group. Tom is a graduate of Purdue University, where he majored in industrial engineering. He also holds a master’s degree from the Stanford Graduate School of Business and served on the Business School Advisory Council.
Yoon S. Choi, Ph.D. (Ex Officio)
CEO, CollegeSpring
Dr. Yoon Choi has over a decade of leadership, management, and fundraising experience, primarily with organizations serving underrepresented youth. In 2020, Yoon was named a Presidential Leadership Scholar by the program led by the presidential centers of George W. Bush, William J. Clinton, George H.W. Bush, and Lyndon B. Johnson. She has published articles about testing and college access in Inside Higher Ed, The Hechinger Report, and EdSource. She earned her doctorate in anthropology from the University of California at Irvine, her M.A. from New York University, and a B.A. from Scripps College.
Young Professionals Board (YPB)
Our Young Professionals Board fosters leadership in young adults who commit to supporting the organization by expanding its network and assisting with special projects.
Bobby Christianson,
Co-Chair
Associate, Accel-KKR
Bobby Christianson serves as co-chair of YPB and has dedicated his time to CollegeSpring since 2017. He is currently an Associate at Accel-KKR, a technology focused private equity firm. Prior to joining Accel-KKR, Bobby was an Investment Banking Analyst at Goldman Sachs. Bobby is passionate about mentorship and also participates in iMentor, a non-profit focused on mentorship and post-secondary education success. Bobby received a B.A. in Economics from UCLA.
Justin Lutsch,
Co-Chair
Associate, IPV Capital
Justin Lutsch serves as co-chair of YPB and has dedicated his time to CollegeSpring since 2019. He is currently an Associate at IPV Capital, a technology focused investment firm. Justin is originally from Denver, Colorado and received his B.A. in Economics from the University of Colorado Boulder where he was a first-generation scholar.
Ali Mrani Alaoui
Associate Consultant, Bain & Company
Ali Mrani Alaoui has served as a member of YPB at CollegeSpring since 2020. He is currently an Associate Consultant at Bain & Company. Ali loves reading about technology, education and emerging markets. Ali is originally from Rabat, Morocco and received a B.S from the University of Toronto in Applied Mathematics.
Becca Faust
Investor, IVP
Becca Faust has served as a member of YPB at CollegeSpring since 2020. She is currently an Investor at IVP, a technology-focused venture capital firm. Prior to joining IVP, Becca was an Investment Banking Analyst at Goldman Sachs in the Technology, Media, and Telecommunications group. Becca holds a B.A. from Yale, where she graduated Summa Cum Laude and Phi Beta Kappa with distinction in History.
Jay Mehta
Associate, Advent International
Jay Mehta has served as a member of YPB at CollegeSpring since 2020. He is currently an Associate at Advent International, a global private equity firm, where he focuses on technology related investments. He previously worked as an Investment Banking Analyst at Morgan Stanley & Co. in San Francisco. Jay graduated from University of California, Los Angeles, with a B.A. in Economics.
Jessica Ma
Associate, TPG Capital
Jessica Ma has served as a member of YPB at CollegeSpring since 2020. She is currently an Associate at TPG Capital focused on Healthcare private equity. Prior to joining TPG, Jessica was an Investment Banking Analyst at Evercore. She received a B.S. in Business from NYU Stern and graduated Beta Gamma Sigma, Magna Cum Laude.
Jonathan Carmona
Equity, Diversity, and Inclusion HR Leader, Seattle Children's Pediatric Research Hospital
Jonathan Carmona serves as a member of YPB and has been involved with CollegeSpring since the organization’s inception in 2008. Jonathan’s history with CollegeSpring started with his participation in the pilot cohort under its original founders, and upon the receipt of his B.A., from the University of California, Los Angeles, he moved on to become a formal employee with CollegeSpring, Southern California and CollegeSpring, New York’s programs team. Jonathan received his M.A. in Org Development from Columbia University and is currently an Equity, Diversity, and Inclusion HR leader with Seattle Children’s Pediatric Research Hospital.
Kaitlin Fong
Investor Relations, E*TRADE
Kaitlin Fong has served as a member of YPB at CollegeSpring since 2020. She currently serves on the Investor Relations team at E*TRADE in New York. Prior to joining E*TRADE, she served as Investment Banking Analyst at RBC Capital Markets in San Francisco, covering the Technology sector. Kaitlin grew up in Orange County, CA and received a B.A. in Economics from UCLA.
Mohamad Maarouf
Program Manager, Leading Educators; Senior Consultant, KAC Consulting
Mohamad Maarouf is a Program Manager at Leading Educators and Senior Consultant at KAC Consulting, two roles that provide him the opportunity to develop educational leaders across the nation. Prior to taking on these roles, Mohamad acted as a high school principal in Houston, Texas and received his undergraduate degree from Duke University and Master’s degree from the University of St. Thomas.
Nicole Vu
Strategy and Analytics Associate, Google
Nicole Vu has served as a member of YPB at CollegeSpring since 2020. She is currently a Strategy and Analytics Associate at Google, driving hiring programs and initiatives to make Google more representative of its users. Nicole also serves as a volunteer tutor with Reading Partners, a literacy nonprofit. Nicole graduated from UCLA with a B.A. in Business Economics and a minor in Film, Television, and Digital Media.
Rai Froh
Manager of Public Funding, Larkin Street Youth Services
Rai Froh is currently the Manager of Public Funding for Larkin Street Youth Services in San Francisco. Rai is originally from Temecula, California and received his B.A. in Political Science from UC Berkeley where he further developed his passion for helping others through mentorship and direct service.
Ryan Lee
Associate, GI Partners
Ryan Lee has served as member of YPB at CollegeSpring since 2020. He is currently an Associate at GI Partners, a technology and healthcare focused private equity firm. Prior to joining GI, Ryan was an Investment Banking Analyst at Citigroup, and he received a B.S. in Finance and Business Economics from New York University and graduated Beta Gamma Sigma, Summa Cum Laude.
Taylor Parkinson
Associate, BPEA
Taylor has served as a member or YPB at CollegeSpring since 2020. He is currently an Associate at BPEA, a private equity firm focused on small buyout and growth investments located in Boston. Prior to BPEA, Taylor was an Associate at PwC in the Deals Valuation practice and received a B.S.B.A., magna cum laude, from Boston University.
Tim Wang
Investment Banking Associate, Goldman Sachs
Tim Wang has served as a member of YPB at CollegeSpring since 2017. He is currently an investment banking Associate at Goldman Sachs & Co. and focuses on Healthcare M&A and financings. Prior to joining Goldman, Tim received a B.S.B.A. in Business Administration from Washington University in St. Louis and graduated Beta Gamma Sigma, Magna Cum Laude.
Advisory Board
Our Advisory Board reflects the growth of our organization and includes individuals whose leadership, expert knowledge, and generosity continue to guide the progress of our efforts.